Winners Named in Ad Contest DN Reklamcupen Jr

The winners with Annika Berner of Beckmans College of Design

The winners have been announced for DN Reklamcupen Jr, a contest for students studying advertising that mirrors Dagens Nyheter's Reklamcupen contest for ad agencies. The winners were Adam Gäfvert and Per Sturesson from Beckmans College of Design. The two have won a chance to compete against established ad agencies in the big Reklamcupen, which starts today.

This year DN has chosen to move the Reklamcupen's digital home to Facebook.

"The decision to move the Reklamcupen to Facebook was a natural consequence of our wanting to increase our availability and interactivity," says Henrik Stangel, advertising director. "Creative advertising is fun to discuss and comment on. At the same time, it makes the jury voting easier since one of the votes will always be 'the people's choice.'"