Really Cooking

GROW's Jonas Westin watches the evolution of Bonnier Corporation's multimedia group.

Hi Bonnier and the rest of the World,

I can't believe that I've been here in Orlando almost half of the time already. There's a lot of stuff going on here at Bonnier Corp. People are getting fired, people are getting hired, people are getting new titles and moving offices.

The small video team that I'm a part of is moving to new facilities across the street this Friday, and they're merging us with people that do TV shows. But since the blogs we are writing are public for anyone to read, I'm not going to give you any more details on all the things that are going on here. All I can say is, it's really cooking!

Bonnier has a good thing going here, and are on a nice roll to build a good solid media house in the U.S. But there's still a lot work to do integrating the magazine titles with the web and the web with video, etc.

I've done a few promo videos for the marketing guys and am now working on an intro for the new TV show. It's probably going to be the best intro ever made.

Next time you'll hear from me will be around Swedish midsummer. I've got an old colleague of mine coming to visit. We're planning a spectacular pagan party with all the Swedish snaps, singing and dancing that is part of Swedish Midsummer.

The old Ford we bought is still running fine. I bought a clip-on case for my iPhone that I've glued to the dashboard to be able to use it as a GPS. Works great! I've used it to get to Clearwater, Miami, Key West, Daytona Beach, Sarasota and all around Orlando. So much to do and so little time!

If anyone in the next batch of GROW people that come to Orlando want to buy the car, feel free to email me at jonas.westin@tv4.se. You would really want a car while you are here. And it will be much cheaper than renting one.

See y'all later!

Slide show: Really Cooking

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