Yesterday, Poland's No. 1 business daily Puls Biznesu showed a new face to its readers with a complete redesign. The new print edition features 12 more pages and new sections aimed at small- and medium-sized businesses and smaller investors. The website has also undergone a transformation, as well as the cell phone and tablet versions. There will also be a brand new weekend version debuting this week. You can read more about the changes here.
"We've been working hard to transform the paper in all its versions and it's exciting to finally be able to show our readers," says Iwona Kossmann, CEO for Bonnier Business Polska, the owner of Puls Biznesu. "Attracting new readers and advertisers is key to our future success so I'm pleased that reactions so far have been extremely positive from both readers and advertisers."
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