By Bert Menninga on 2010-02-23
Bonnier Corporation will work with ZPAN, a new digital ad network in the U.S.
Bonnier Corporation joins 14 other publishing groups in a new cross-publisher digital ad network for magazines. The network was launched by Zinio, a San Francisco-based company that provides a digital newsstand for buying and reading magazines online and has the top free News app on iPhone. The network, dubbed Zinio's Publisher Advertising Network (ZPAN), will run the first ads in March and April across a range of magazines, including SKI Magazine.
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