Meet Lisa Widell

To learn as much as possible in three months - workwise, language-wise and personally - is the goal of Lisa Widell, who recently traded Stockholm and Bonnier Tidskrifter for Winter Park and the Bonnier Corporation. "To get the chance to work in another country, meet new people and learn more is difficult to say 'no' to," says Widell. "It's a possibility that not many in other companies get a chance to do."

Widell, 32, works in Stockholm as an assistant art director for Amelia magazine, mostly designing layouts. At Bonnier Corporation, she's working as an advertising artist. "Together with the design group I do layout for advertisements, advertorials and other graphic material for about 30 titles."

What she likes about the switch is the chance to get more perspective on life and expanding her views, Widell says, although the jobs are surprisingly similar. "The differences aren't so big," she says. "But I get a chance to create advertisements from scratch, which I haven't done before and it's a fun challenge. In Sweden we don't produce as many ads in house, we do more advertorials."

Widell appreciates the friendly and relaxed atmosphere, "both at work and in general. And people are interested in who I am as a person." she says. "It's been easy to get into the job and be comfortable in my new position because my co-workers are very helpful."