Life At Bonnier

Syndicate contentSubscribe to Life At Bonnier

Vacations in the Sun

By Bert Menninga on 2010-03-18
in
Check out the latest hot vacation spots from Bonnier magazines.

As Winter loosens its grip on the northern hemisphere, dreams of sunny beaches abound. Whether it's Spring break for students or a weekend getaway for couples, getting away to someplace where the sun is shining and you don't need anything more than a pair of shorts and a T-shirt is appealing.

Meet Bartosz Mazur

By Amy Geppert on 2010-03-17
in
A customer-oriented approach helps in tough times, says Bonnier Sales Awards finalist Bartosz Mazur

Selling magazine advertising is a bit like selling real estate, at least for Bartosz Mazur. The Bonnier Sales Awards finalist had his first job ever with a real estate agency in 2007, and by September 2008 had successfully moved to a career as sales representative with Puls Medycyny (Medicine Today) in Poland. Mazur, who hails from Debica, Poland, was "completely surprised" by his nomination for Rookie of the Year, even as he recognizes that this year he's had some great results.

Investment Company Targets Entrepreneurs

By Bert Menninga on 2010-03-16
in
Smaller companies and startups get a lift from B. Media Invest, Bonnier's investment company targeting interesting media ideas.

B. Media Invest AB - BMI - is a Bonnier subsidiary founded in 2009 to fill a gap in the company. "While Bonnier has worked with Swedish media investment management company Aggregate to identify companies of interest that are not competitors, there was a need to look at smaller companies within media to invest in," says Pontus Schultz, head of business development at Bonnier R&D.

Meet David Balsam

By Bert Menninga on 2010-03-16
in
With 12 years of sales experience, David Balsam is an expert at turning careful planning into reality.

After growing up in suburban Stockholm and finishing school, David Balsam did his military service in Uppsala, an hour north of Stockholm. When he finished his nine months, he got out and began his career as a sales representative. "I've worked as a salesman for 12 years," says Balsam, who is 32. He worked at Eniro, the telephone and address web search engine, and then the free daily Metro before starting at Dagens Nyheter. "It was a wonderful day in October 2006," he says.

Meet Minna Ahlsten

By Amy Geppert on 2010-03-15
in
Minna Ahlsten is a master of big deals at MTV3, something that has helped her become a finalist in the Bonnier Sales Awards.

Minna Ahlsten may be a Bonnier-trained sales representative, but it's her dedication and true passion for the job that warrants her success and recognition as a finalist for the Bonnier Sales Awards. The Tampere, Finland, native joined Bonnier after graduating from Tampere University three years ago to participate in MTV3's sales training program. A year later, she was hired as a sales representative, and her customer-oriented approach has earned her a nod for Sales Representative of the Year.

"I try to sell solutions, not just campaigns," she says.

Bonnier Hack Day Ends With A Bang

By Bert Menninga on 2010-03-12
in
Eleven promising business ideas emerge from Bonnier Hack Day, with one clear winner.

After 24 hours of solid creativity, Bonnier Hack Day ended with a round of three-minute pitches from the 11 teams that made it through the night, still fired up despite the long hours of work.

A team from Sydsvenskan won the day, with their "Citypedia" concept, which combined data on any city from gowalla/4sq, Twitter and Google along with users' own ratings to create a city wiki with an app for iPhone and advertising. Team members included Per-Olof Bondesson, Johannes Fosseus and Sara Johannesson.

Bonnier Hack Day, Part One

By Bert Menninga on 2010-03-11
in
Bonnier Hack Day started at noon, and by 4:30 p.m. with some 21 hours to go, the hacker teams are hard at work.

Some 15 teams kicked off Bonnier Hacker Day with a sandwich, a cola and a bit of networking before sitting down to a two-hour open-mic session with a range of developers. Each team will be developing a business concept or technical solution over a 24-hour period, starting at 2 p.m.

Hack Day Begins

By Bert Menninga on 2010-03-11
in
At 12 noon CET an open mic session kicks off Bonnier Hack Day, with among others Chris Thorpe of the Guardian, Per Åström of TV4 and Ted Valentin of 24 Hour Business Camp.

Bonnier Hack Day is here at last. The day starts with an open mic session – speakers include Chris Thorpe (the Guardian), Per Åström (TV4),  Jyri and Ulla-Maaria Engeström (Thinglink), Saplo, Jayway and Ted Valentin. At 2 p.m., the competition begins in earnest.

Meet Niko Misic

By Bert Menninga on 2010-03-11
in
Niko Misic credits his working with all his heart for his nomination as a finalist in the Bonnier Sales Awards.

Niko Misic, is not just an expert at selling, having worked in sales at TV4 since 2003. The Borås, Sweden native has also studied media and communications at Halmstad University, giving him extra insight into the industry. But as a finalist for the Sales Representative of the Year in the Bonnier Sales Awards, he says his nomination is due to other factors. "I've always worked with all my heart, joy and passion to deliver top results to the company," he says. "It's my way of giving back.

Informedia is Tops for Conferences in Poland

By Bert Menninga on 2010-03-10
in
Polish conference organizer Informedia Polska is in the business of getting professional information to professionals. Not unlike its fellow Bonnier company and sometime partner, business daily Puls Biznesu.

A typical day at Polish conference organizer Informedia Polska is chaos. "Everybody is running around, there is screaming, people are quarreling," says Managing Director Mariusz Mazurek. "But in the meantime, we are selling like crazy. We keep our production deadlines. We coordinate 10 events at a time with 15 speakers each. We prepare conference materials.

Bookmark/Search this post with: