Chris Allen, formerly of Cooking Light, joins Bonnier Corp. as Vice President of Group Publishing and Corporate Sales for the travel, shelter and lifestyle brands, including Spa, Caribbean Travel & Life, Islands and Garden Design.
"Chris's success with Cooking Light was unparalleled in our industry," says Bonnier Corp. CEO Terry Snow. "He will bring Bonnier great vision, leadership and sales expertise as our company continues to attract top talent."
Allen worked for 17 years at Cooking Light. He is credited with building one of the most profitable food and healthy lifestyle brands, with revenues reaching as high as $148 million. Before leading Cooking Light, Allen spent eight years at People Weekly.
"What Bonnier is coming to represent in the U.S. media marketplace is exciting and impressive," says Allen. "The collection of brands that now comprise Bonnier Corp. holds huge potential for integration and platform selling, and I'm truly thrilled to be part of this rapidly growing company."
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Comments
Chris is a great publisher will do an outstanding job for Bonnier
john floyd, July 4, 2009
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