Photo by Stefan Mehr

Bonnier Publishing Program 3.0

The Bonnier Publishing Program is regarded as one of the most exciting media programs in Europe. Now the program is focused entirely on the possibilities and challenges of the web. It is called Bonnier Publishing Program 3.0. As always, tailored exclusively for key personal within The Bonnier Group.

The Bonnier Publishing Program 3.0 is about innovation and the future of publishing -and digital publishing specifically.

It looks at publishing from the angle of market, business and sales possibilities. It highlights unique content, journalistic ideas and concepts. It examines new technological developments that are changing the world. It trains participants in innovative thinking, trend spotting and forecasting. It opens doors to international media companies and leading decision makers.

More necessary than ever is the ability to communicate change with trust. This program is strengthening courage and confidence in leadership.

And just as important: It provides deep internal knowledge about the Bonnier Group. It facilitates an international network of qualified participants from different Bonnier companies, countries and media. It is the best school for understanding the Bonnier culture!

Who

The program is created for key personnel working in management with digital publishing in newspapers, magazines, books, TV, entertainment and other digital media. It is targeted to editorial leaders and publishers on the web, developers, marketing and sales managers. Participants come from various countries in Europe and the US where the Bonnier Group conducts business.

How

The 17-day course is process-oriented and based on interactive participation. An important part of the program is meetings with experienced media personalities and field studies of leading media companies. The international guest list is outstanding.

The number of course participants are limited to 20, by invitation from the CEO of Bonnier Group. Of four modules, three are held in Stockholm, one in another European city, and one is a study tour in the US.

The participants will form work groups, look for innovative new publishing ideas and pitch them directly to the Bonnier AB Group management. They should also report key learnings back to their own home companies.

Program Director

The Program Director is Stefan Mehr, Executive Director of the Bonnier Media University. He leads the program with a faculty consisting of Sara Öhrvall, Vice President Bonnier Group and Head of Bonnier Research & Development, Magnus Lindkvist, speaker and trend spotting consultant, Thomas Larsson, leadership consultant, Björn Jeffery, internet strategist and Patrik Hambraeus, web TV producer.   

List of Participants

Cia Bohlin, Project Manager, Bonnier Tidskrifter, Sweden

Johan Brandt, Director Mobile DN, Dagens Nyheter, Sweden

Lotta Edling, News Editor, Dagens Industri, Sweden

Jure Gostisa, Web Editor & Manager, Casnik Finance, Slovenia

Rickard Henley, Deputy Manager TV4.se, Sweden

Tom James, Editorial Director, Bonnier Enthusiast Group, USA

Jacob Holm Madsen, Business Development Manager, Dagbladet Børsen, Denmark

Mikkel Josephsen, Internet Director, Bonnier Publications, Denmark

Anders Kragelund, Interactive Manager, Forlaget Benjamin, Denmark

Miles Kronby, Content Director Digital, Bonnier Corporation, USA

Teemu Lehtonen, Head of Sub.fi & New Sites, MTV, Finland

Annika Matson, Head of News Department, Aripäev, Estonia

Megan Miller, Digital Content Director, Popular Science, USA

Karin Olsson, Editorial Editor, Expressen, Sweden

Linus Paulsson, Editor-in-Chief, DI Online, Sweden

Anna Raster, Head of TV, Expressen, Sweden

Madeleine Thun, Project Manager, TV4, Sweden

Bella Tidblad, TV4 New Media, Sweden

Johan Victor, CTO Digital Media, Bonnier Tidskrifter, Sweden

Ebba von Sydow, Editor-in-Chief Veckorevyn.com, VeckoRevyn, Sweden