Life At Bonnier - film

Stig-Helmer Offscreen

The latest Stig-Helmer film in cult series premieres with something extra.

Lasse Åberg's latest film, The Stig-Helmer Story, featuring the beloved film character who first appeared in the Swedish cult classic Sällskapsresan in 1980, premiered on Christmas Day 2011 and has - as usual - been a big success with filmgoers.

In connection with the film, Svensk Filmindustri and star and director Lasse Åberg together with production company Viking Film and licensing company Bulls, have come out with licensed products based on the character and film series.

First out just before the premi

Snow on the Big Screen

For 62 years, Warren Miller Entertainment has been entertaining skier and snowboarders with films at its annual film tour.

Max Bervy on the job

When expert skier Warren Miller produced his first film in 1949, it was a labor of love. But Miller also realized that even though he just showed the film in friends' homes, people would actually pay to see it. And the money from these small screenings would give him enough to buy film and new camera equipment for the next skiing movie.

It's been a long time since the films have been shown in people's homes.

SF Film and Facebook Fictional Characters

Giving fictional characters their own Facebook fan pages, SF Film's Nikki Sørensen created a new marketing campaign for teen comedy Max Pinlig.

Nikki Sørensen likes to say that despite having reached the ripe old age of 41, she still gets to play on a very large digital playground every day. "I can experiment, try things and if they don't pan out as I expect, then I can change direction or, in some cases, go in for the kill with the result being that I learn something new about user behavior," says Sørensen, the digital media manager at SF Film A/S in Denmark.

What are SF and SF Bio doing in Norway?

Just how different is Norway’s cinema industry from its Swedish counterpart? Did you know for example that most of the country’s cinemas are owned by municipal governments? Or that SF has its own active production department in Norway?    

Cinema in Norway has a long history. As early as 1896, the first public film screening took place in Oslo - just months after the Lumière brothers first dazzled audiences with moving images in Paris. 1913 marked the passing of the first cinema law, which among other things required cinemas to obtain special licenses. At the time, it was primarily municipal governments that received these permits, a fact that created an entirely different structure for the cinema industry compared to that found in Sweden.

Jenny Larsson: TGIF

A Week in the Life: A very good morning at SF!

Life is wonderful when you come to work and face this vision already in the lobby, at least for a cookie monster like me. Bun Friday is a real institution in SF. Our buns are more sacred than cows in India. During some leaner times, I heard one of our former managers, do not know which, joked that he would pull the plug on Bun Friday. He wasn't around for very long.

 

Jenny Larsson: SF or SF Bio?

A Week in the Life: Jenny works for the SF that doesn't sell popcorn.

Foto: Anders Ryderling

Now we sort this out—SF or SF Bio?

Have you caught on that SF and SF Bio are two different companies yet?

SF (AB Svensk Film Industry), who I work for, produces, exports, buys and distributes film and video. We are therefore with film.

Sweden's largest cinema is SF Bio, a sister company to us. Someone (not me) said that "SF Bio is the property that sells popcorn." I have, by the way, worked for SF Bio and sold popcorn in the past...sometime around Jurassic era, or maybe it was the Cretaceous period.

Jenny Larsson: Pirate Fight

A Week in the Life: Jenny books a zillion travel arrangements and fights off web "pirates."

Are you as crazy busy as I am?

Jenny Larsson: A Good Cause

A Week in the Life: Jenny talks about losing colleagues to cancer, and supporting Swedish cancer research.

It's the e-mail you least want. It begins, "With great sadness we must announce that our colleague XX has died after an illness ...". Sometimes the e-mail is expected, but it still hits you in the heart. In SF, many received this mail twice within a very short time. Our dear friends and colleagues Inger Sjöstedt in Svenska Bio and Wenche Lerdahl on SF in Norway have recently lost the fight against cancer.

Both have left large gaps, and of course there are no words can express how they are being missed.

Jenny Larsson: Snowed In

A Week in the Life: Jenny Sjöö Larsson wonders where Spring is.

What happened to spring? Yesterday, birds chirped obsessively, but when we pulled the blinds in the morning it was just snow, snow, snow. In the winter boots, into the wind and into the Subway, which of course was late because of weather. Coffee cup is on the desk now, so I'm going for it!

Jenny Larsson: 90 Years of SF

A Week in the Life: A kick-off for 190 people - and this year it is Jubilee Year!

Foto: Anders Ryderling

Monday has been busy, as usual. Right now I'm working to piece together a kick-off in April when we get together with our Nordic subsidiaries go to Elsinore in Denmark. It is a lot of work to get nearly 190 people travel and accommodation, taking allergies and other needs into account. Many lists are there, but I know that once we we're done, this inconvenience will have been worth the effort. We usually have lots of fun at these meetings. This year it is our 90-year anniversary so it feels a little extra festive.