Life At Bonnier - ToppHälsa

ToppLoppet Race Attracts 4,200

By Bert Menninga on 2011-10-04
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ToppHälsa's second annual ToppLoppet race a strong followup to last year's success of the premiere.

On Oct. 1, the second annual ToppLoppet race was held by Bonnier Tidskrifter title ToppHälsa. The number of runners increased by 40 percent, with 4,200 people running five or ten kilometers under a sunny October sky in Stockholm's Hagaparken on the outskirts of the city. 

"It's a wonderful feeling to see thousands of happy people warm up and then run together," says Frida Boisen, editor-in-chief for ToppHälsa.

Meet Steffen Meier

By Bert Menninga on 2011-09-28
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GROW participant takes a chance to think differently.

Reflecting on life, making new goals, getting to know another way of living.

Meet Will Steele

By Bert Menninga on 2011-06-20
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GROW participant Will Steele switches course for three months.

For Will Steele, it's been the unexpected that best captures his experience trading places in the GROW program, exchanging the U.K. for Sweden and books for magazines. Unexpected like massages at work, starting - and ending - work earlier, and the extras on the job.

Race Gets ToppHälsa New Subscribers

By Bert Menninga on 2011-05-27
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As partner in the VårRuset women's race, ToppHälsa magazine gets plenty in return.

Photo: Will Steele

For the fourth year in a row, Bonnier Tidskrifter's health and fitness magazine ToppHälsa was a main partner for the women's race VårRuset. ToppHälsa's pink tent could be seen throughout Sweden and sales have gone better than ever, with 12 races run so far, from Malmö at the southern tip to Sundsvall in the north.

Meet Anna Ågren

By Bert Menninga on 2010-10-19
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Swedish GROW participant Anna Ågren appreciates hand work and learns to adjust to late lunches in the U.K.

Anna Ågren usually works as an art director at the Bonnier Tidskrifter title ToppHälsa. But as a GROW participant she's gotten the chance to move west for several months - to be specific, to Dorking in the U.K. and Templar Publishing. There she works with design development.

ToppLoppet and Other Races a Hit for Bonnier

By Bert Menninga on 2010-09-03
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The latest race from Bonnier companies, ToppHälsa's ToppLoppet, is about having fun says Frida Boisen. It's also about cooperation between different Bonnier companies.

This year marks the first ToppLoppet race – set for October 2 in Stockholm's Hagaparken. Frida Boisen, editor-in-chief for Bonniertidskrifter's health and fitness title ToppHälsa, developed the event together with Bonnier Creative.

ToppHälsa magazine succeeds in downturn

By Linnea Pontvik on 2010-02-10
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A 10 percent increase in ad sales in 2009 for Swedish magazine ToppHälsa is due to a smart mix of health, training and personal development.

Bonnier Tidskrifter magazine ToppHälsa will celebrate its fifth year of publication with an anniversary issue, No. 5, later this year. Editorial staff are working now with issue No. 4 which goes to press in a few days. The theme is strength. Managing editor Frida Boisen proudly explains that ToppHälsa is the only magazine in the health segment that has raised its readership numbers – while other health magazines have lost readers.