Life At Bonnier - Bonnier Corporation

Chris Tauber New Group Brand Director of Travel & Lifestyle Group

Chris Tauber, who has been spearheading Islands magazine's digital efforts with multiple iPhone apps and its upcoming iPad launch, has been promoted to the newly created position of Group Brand Director, overseeing several of Bonnier Corporation's travel brands.

The announcement was made by Sue Gilman, group publisher of the travel and lifestyle group.

Popular Science Adds Value with its Emerging Media Lab

A tailored show with gadgets and information gives Popular Science’s advertisers and media partners a taste of the latest technology

It all started with gadgets. The offices of Popular Science are filled with gadgets and new technology – everything from cell phones to tablet computers to media players – that the magazine covers for its readers. So when sales reps kept hearing from the magazine's advertisers and media partners that they wanted to know more about the latest in technology from the magazine, the staff decided it was a smart idea to connect the advertisers to the gadgets.

Green Decisions Pay Off at Bonnier Corporation

Bonnier Corporation's IT department has been working the past two years behind the scenes to make the company more eco-friendly. Wayne Ackley, senior manager for corporate IT support at Bonnier Corporation lists the five top ways IT is working to improve the environment - and save money at the same time.

Photo: WWF

  • Leveraging virtual private network (VPN) technologies, more people are able to get work accomplished remotely. This reduces travel, putting less carbon in the air and reduces physical business support costs.
  • Refreshing and replacing all older computers and monitors saves energy. All old CRT monitors are gone and have been recycled.
  • Adopting WMWare ESX Virtual Computing means reducing servers from many to very few machines.

Three New Vice Presidents for Bonnier Corporation

Bonnier Corporation promotes Gregg Hano, Eric Zinczenko and Glenn Hughes to the positions of Vice President, Group Publisher.

Bonnier Corporation has promoted three of its group publishers to the positions of Vice President, Group Publisher: Gregg Hano, Eric Zinczenko and Glenn Hughes.

Hano will oversee Popular Science, Science Illustrated, Sound + Vision, Popular Photography and American Photography; Zinczenko will oversee Field & Stream, Outdoor Life and Shot Business.

Meet Brian Glaser

GROW participant navigates Copenhagen's streets and Bonnier Publications brands.

More than anything else, Brian Glaser notices unique cultural differences between his hometown of Brooklyn, New York and Copenhagen, Denmark. Glaser, 26, is in Denmark for three months on an exchange as part of the GROW program. "The biggest difference is that Danes rely on their bicycles in the same way Americans rely on their cars." says Glaser.  "My favorite memories have been of me riding my bike through narrow alleyways and getting lost among neighborhoods that have been here for hundreds of years.

Meet Jaclyn Rymuza

Magazine designer from Florida appreciates eco-friendly Stockholm.

When Jaclyn Rymuza decided to make a temporary switch from designing magazines to designing books, she was motivated by a number of factors.

Long Live E-Mail Marketing

Is e-mail marketing a must for magazines? Bonnier's Heather Vessey and Steffen Trannerup give some dos and don'ts on what has become an integral part of the publishing industry.

While some experts have predicted the death of e-mail due to the popularity of social media, e-mail isn't going away any time soon. Social media may provide new and faster ways of communicating, but e-mail provides a pace and style that is more intimate and thoughtful, giving it an importance that other media may not have.

Breaking Boundaries Generates Business Ideas

What happens when sales, marketing, editorial, circulation and online staff get together to brainstorm ideas at Bonnier Corporation? BMU's Elisabeth Palombo talks about recent workshops in the U.S.

When Elisabeth Palombo arrived at Bonnier Corporation in Florida, there was no question about what she could do. Palombo, who works for Bonnier Media University in Stockholm (BMU) at Bonnier AB, was on an extended visit to Bonnier Corporation to investigate how BMU could operate in the U.S. market.

Meet Linus Holm

Production management in Stockholm not so differnet from production management in Orlando, says Linus Holm.

Photo by Karolina Westerdahl

Linus Holm, 29, who is a production manager in Stockholm, has worked with marketing, purchasing and production management since he began at Bonnier in 2006. He started out at Semic and in 2008 moved to Bonnier Tidskrifter.

Since the beginning of February, however, he has been a GROW participant, working as a production manager for Bonnier Corporation in Orlando. He provides printers with print instructions and deals with ads for Islands, among other magazines.

"It's going great," Holm says.

Monika Klinar: I'm giving five stars

A proper way to conclude my GROW experience would not just by telling you about a bunch of things that happened in the last two weeks of my stay here at Bonnier Corporation, but to take a moment and evaluate my experience with the GROW program and why you should try to apply for it. So here is my PR for the GROW program

5 reasons why you should be a part of the GROW experience:

1. Very fast, highly efficient learning experience