Bonnier News - Petteri Ruotsalainen

MTV3.fi Relaunches Front Page

After a year of discussion and planning, MTV3.fi has a new front page. MTV3’s Petteri Ruotsalainen explains why.

MTV3.fi has gotten a new face. "After years of compromises and 'quick fixes' to sudden needs from different departments in the entire MTV Media company, we launched a new front page on August 16," says Petteri Ruotsalainen, managing editor for online content at MTV Media, the company behind Finland's largest commercial TV station, MTV3. "The goal was to find an answer to problems that plague the old front page.